Doors close 27 March

〰️

Doors close 27 March 〰️

Pitch

like a Pro

Turn your ideas into consistent, paid commissions — without getting ghosted or overthinking every pitch

The 4-week 1:1 programme for freelance writers who are sick of getting ghosted and want to consistently land commissions

We start April 7th

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You’re a good writer, so why aren’t you getting commissioned?

You’ve got ideas. You’ve been published before. You’re the industry’s best-kept secret.

Yet you send pitches and hear nothing back. Apply for freelance gigs and get ghosted. Put an Open for Work sticker on your LinkedIn.

And your inbox is still like tumbleweed.

You are exhausted by pitching constantly and you’ve even (whisper it) thought about getting a staff job.

You don’t have a talent problem, you have a pitching problem - and it’s one we can fix in 4 weeks.

Inside Pitch Like a Pro, I’ll show you my simple pitch structure that makes your ideas instantly clear, relevant, and easy for editors to say yes to — without overthinking every sentence.

We’ll get you waking up to commissions in your inbox, feeling confident every time you pitch, and knowing exactly how to turn your ideas into paid work.

This is for you if:
– you’re already pitching (or want to be)
– you know your ideas are strong but they’re not landing
– you’re ready to be more direct, clear, and strategic with your outreach

This isn’t for you if:
– you’re not ready to pitch consistently
– you’re looking for a passive, “clients come to me” approach

Pitch Like A Pro will make your inbox overflow with juicy commissions

In just 4 weeks, you’ll learn my proven system for turning your ideas into commissioned work. You’ll shape stronger ideas, pitch the right people, and communicate your work clearly. So you can land commissions without second-guessing every email you send.

Hear the cha-ching of regular commission emails
See your ideas regularly turn into paid work, too often to be just luck

Get a sixth sense for pitches that work
You’ll know instinctively what will land and what won’t - your hit rate goes up

Understand what makes an editor say yes
Learn how to word your pitches so they’re clear, relevant, and easy to commission — there’s a science to it

Make freelance writing a viable biz
So your bank account fills up and you stop wondering if you have to quit

Ditch the hustle
Build a clear system that means you are working smarter not harder

Become a rejection-buster Find out how to turn a ‘no’ or a ‘maybe’ into ‘hmm that could work!’

Doors close 27 March and I won’t be running this programme for another year

real client wins

  • "I woke up to five commissions in my inbox. I've got to clear my diary!"

    — Faith McLellan, Ex-UN Writer and Editor

  • "I'm thrilled to say I'm swamped with work - just had six new commissions, three from brand-new clients"

    — Sarah McLaren, Writer

  • "I immediately added £10K to my business through working with Priya"

    — Emily Delcourt, Writer

  • "Practical, actionable and a real confidence boost - it totally changed how I approach my work"

    Assa Samake-Roman, Writer and Editor

What’s inside pitch like a pro

the programme includes 4 × 1:1 calls as well as pitch & email templates, feedback on ideas, and a linkedin or instagram content planner

Session 1 — Positioning, authority + LinkedIn

In this session, we map your strongest topics, angles and experience, and refine your LinkedIn presence so editors and clients can quickly understand what you do and why it matters.

Session 2 — Ideas, targets + opportunities

You’ll learn how to generate strong story angles and identify the right editors, publications and opportunities—so pitching stops feeling random.

Session 3 — Pitch development + structure

We’ll shape and refine your pitches together so they’re clear, focused and easy to say yes to—no more vague angles or meandering emails.

Session 4 — Your repeatable pitching system

Tried pitching before but couldn’t stay consistent? We’ll build a simple system you can actually stick to—so you can keep generating ideas, staying visible on LinkedIn, and landing opportunities long after the programme ends.

And between sessions…

This is where the real progress happens.

Direct feedback on your pitches, ideas and LinkedIn content
So everything you’re putting out - privately or publicly - is clear, strong and aligned

A bank of reusable email + pitch templates
So you can write pitches faster, without starting from scratch every time

Real examples of successful pitches
So you can see what works and apply it to your own ideas

Ongoing support (email or WhatsApp)
So you can get help as you go - not weeks later when you’re stuck.

You might be wondering…

“What if I’ve pitched before and it didn’t work?”
That’s exactly why this exists. Most writers aren’t struggling with ideas — they’re struggling with how those ideas are positioned, structured, and communicated. We fix that.

“What if I don’t have loads of contacts or industry connections?”
You don’t need them. I’ll show you how to identify the right people to pitch — and how to approach them in a way that gets responses.

“What if I overthink everything I write?”
Then you’re in the right place. You’ll leave with a clear structure and repeatable system — so you’re not staring at a blank screen second-guessing every sentence.

“Will this actually work for me?”
If you’re already a good writer with ideas — yes. This isn’t about talent. It’s about turning that talent into clear, strategic pitches editors can say yes to.

“Do I have time for this?”
This is designed to fit alongside your existing work. The goal isn’t more hustle — it’s better results from the pitches you’re already sending.

Investment

or

I’ve been on both sides of the pitch.

Over 25 years, I have…

  • written for the BBC, Guardian and worked at New Scientist, The Lancet and WHO

  • landed magazine pieces in Red, Women’s Health and Grazia

  • had a book published by Penguin

  • pitched and gotten onto to multiple podcasts like the Guilty Feminist

  • been flown to New York for speaking gigs

  • AND landed editorial projects in the region of £20-40K

And I’ve also been on the other side of the email - I’ve been a commissioning editor and I know EXACTLY what pitches made me pay attention and what I ignored or turned down. In other words, I have the inside scoop. 

Want someone to take the mystery out of pitching for you?

Come join the programme.

Priya xx

Hi I’m Priya - here’s why I’m the coach for you

If you’ve got any questions, I’m right here to answer them!
Email: priya@priyajoi.com WhatsApp: +34677032091 Instagram DM: @priya.joi